Day 3: Cross Cultural Communication

“Knowing cultural differences is vital to any successful international business relationship,” stated Bertrand Agostini, professor at ICN, who led us through a workshop on cross cultural communication on our third day in Nancy. This workshop included a great background on the differences in the government, culture, and history of the United States and France. With over 66 million people, and the world’s sixth largest economy, France is a major player in Europe, and particularly the European Union.  This class helped us to comprehend how the French see situations, and why they think and act in certain ways. Bertrand highlighted the importance of knowing a people’s culture to fully understand how to approach a business relationship with them. Heading into the future, each one of us will be prepared to facilitate a business relationship with most French companies and enhance the opportunities for economic gain, environmental protection, and social enhancements on a global level.


Student Spotlight: Nick Monzo

IMG_0152Before Duquesne: Prior to joining our program, Nick studied communication at Villanova University.  He worked as a corporate sales intern at Philadelphia Union and as a promotions assistant at 94WIP, CBS Radio.  During his time at Villanova, he produced a documentary focusing on social justice.  The film follows several college students living in the United States as undocumented immigrants.

Why Duquesne: “I chose this program because its mission echoed my own personal values and interests. In addition, I was eager to be back in my hometown.  When I had the opportunity to visit campus and attend class, all of the faculty and students made me feel very comfortable, even though I had a limited business background at the time. I felt as if they wanted me, and me specifically, to be a part of their next cohort.  All of these factors made choosing Duquesne a very easy decision for me.”

Beyond Duquesne: After this program Nick plans to work in finance or project management for a small company with a tight-knit culture.  He would like to stay in the Pittsburgh area, but he is open to many opportunities. Nick is able to articulate his thoughts effectively making him a valuable asset to any organization.

“Tailoring Messages to Fit the Audience”

Last week Professor Diane Ramos spoke to during our Sustainable Theories and Models class on selecting the best communications style for your audience.  Her presentation is valuable to our cohort as our project course begins where we will be consulting for PricewaterhouseCoopers.

Her interactive presentation was based on Carl Jung’s work, which allows us to group people into four basic communication styles: intuitor, thinker, feeler, and sensor.  The intuitor is a creative, visionary person.  The thinker is the logical, systematic person.  The feeler is a sensitive, people oriented person.  The sensor is pragmatic and action person.

 The majority of people (44%) are sensory, or action orientated, it is important to begin with results to catch their attention.  Even though we know sensor covers the majority of people, Diane focused on the importance of tailoring communication to all four types of audience members.